Postcard Mailer: wholesale price
A typical US business buyer pays a median of $0.313 per unit at small order quantities, falling to $0.054 at volume, on a typical 10-day lead time. These medians come from published supplier pricing. Treat them as a starting point for a sourcing conversation rather than a binding quote.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $0.313 |
| 1,000–4,999 units | $0.228 |
| 5,000–9,999 units | $0.119 |
| 10,000–24,999 units | $0.084 |
| 25,000–99,999 units | $0.066 |
| 100,000+ units | $0.054 |
What moves the price
For postcard mailer, the drivers are foil laminate thickness, moisture barrier, oxygen barrier, light barrier, seal type, print coverage, privacy features, tamper evidence — the same item can land at either end of the band depending on how those are specified.
Published US-facing supplier pricing suggests the biggest cost drivers are size format, whether the piece is mailed or print-only, and whether it uses standard postcard mail dimensions or oversize/rack-card dimensions. Mailing-inclusive quotes from vendors like Summit Printing Pro and direct-mail providers show strong quantity breaks, while USPS postage benchmarks set a floor for mail-only cost that depends on automation/presort and size. Realistic supplier routes are direct-mail trade printers, bulk-mail specialists, and postcard print shops that bundle print plus USPS presort/EDDM fulfillment.
Paying more than the median?
If you reorder postcard mailer regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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