Price guide · Ecommerce Shipping
Promotional Flyer: wholesale price
A typical US business buyer pays a median of $0.15 per unit at small order quantities, falling to $0.03 at volume, on a typical 7-day lead time. These medians come from published supplier pricing. Treat them as a starting point for a sourcing conversation rather than a binding quote.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $0.15 |
| 1,000–4,999 units | $0.08 |
| 5,000–9,999 units | $0.05 |
| 10,000–24,999 units | $0.05 |
| 25,000–99,999 units | $0.04 |
| 100,000+ units | $0.03 |
What moves the price
For promotional flyer, the drivers are destination regime, paper weight, copy count, variable data, language, stock weight, print sides, lamination — the same item can land at either end of the band depending on how those are specified.
Published US-facing flyer pricing shows strong quantity breaks on standard 8.5x11, full-color, uncoated or gloss sheet flyers, with small-run retail pages around $0.35-$0.55 each at 500-1,000 units and wholesale pages dropping to roughly $0.03-$0.05 each at 10,000-25,000 units or more. The biggest price drivers are paper stock/weight, single- vs double-sided print, and finishing such as lamination, die-cutting, folding, or added inserts/string, which can move a job out of these base ranges. Realistic supplier routes are US web-to-print wholesalers for the lower tiers and offset/import bulk suppliers for the highest tiers, but custom finishing usually pushes the landed unit cost upward.
Paying more than the median?
If you reorder promotional flyer regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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