Squishy Toy: wholesale price
A typical US business buyer pays a median of $0.55 per unit at small order quantities, falling to $0.24 at volume, on a typical 14-day lead time. These medians come from published supplier pricing. Treat them as a starting point for a sourcing conversation rather than a binding quote.
Median price by order quantity
| Order size | Median /unit |
|---|---|
| 500–999 units | $0.55 |
| 1,000–4,999 units | $0.50 |
| 5,000–9,999 units | $0.42 |
| 10,000–24,999 units | $0.36 |
| 25,000–99,999 units | $0.30 |
| 100,000+ units | $0.24 |
What moves the price
For squishy toy, the drivers are series count, box assortment ratio, material, packaging print, minimum order quantity, control range, battery type, scale — the same item can land at either end of the band depending on how those are specified.
Published wholesale and supplier listings show squishy toys commonly priced from about $0.25 to $1.50+ per unit depending on material, size, and MOQ, with foam/TPR at the low end and silicone or branded designs at the high end. Realistic supplier routes are Alibaba/China factory-direct OEM, US-facing bulk resellers, and import marketplaces; custom printing, licensed characters, larger figures, and added articulation or packaging all push prices upward. For a mid-range custom-printed configuration, the best landed-equivalent pricing typically comes from factory-direct OEM quotes, while US wholesalers usually carry higher per-unit costs but lower operational friction.
Paying more than the median?
If you reorder squishy toy regularly, run a free savings check — enter what you pay and see it against these researched medians, item by item. About three minutes, no card or account.
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